Why is the purpose of a pulse important?
If the purpose of a pulse is communicated openly and clearly, respondents are more likely to engage. And not just that: their responses may also be more honest. The purpose puts a question in the right light, hence, making it easier to answer. Plus, when discussing insights, actions can be tailored towards the purpose.
Adding purpose to a pulse
When creating your own pulse in &frankly, you can add your own purpose and description. Below the name of the pulse, there is a box for you to fill in a purpose or description for the questions. To the right of the name of the pulse, you find a dropdown menu of languages.
Write the description of the pulse while having "Language" in the menu to the right. This will be the default version of the pulse. If you need the description of the pulse in several languages, select a language of your preferences and insert the translation.
Please note that you always have to have a default version of the pulse name and description. We recommend English.
Purpose of a pulse: Three examples
Example 1: Tracking development on a higher level in the organization
This pulse aims at tracking the development of our engagement levels within the organization. The questions will be pulsed quarterly. The management team will communicate overall results. You are expected to address the results in your team.
Example 2: Learning more about a specific issue
These questions aim at giving a deeper insight as to why our stress levels are increasing. We will discuss the outcome during our next team meeting.
Example 3: Follow-up on an action plan
These questions are following-up on and reminding us of the actions we came up within our team discussion week 36. We will discuss the outcome during our next team meeting.
How will the description be shown to the users?
When users log in to the web or the app to answer questions, the purpose will be shown in the information button to the left of the question. If you have an important message that is essential for users to know before answering questions, don't forget to inform them about this button.
This is what the purpose-button looks like on the web:
This is what the purpose-button looks like in the mobile app:
The attached files contain these instructions in PDF format. We encourage you to share this file with the administrators or managers in your organization.
English: the purpose of the pulse
Swedish: syftet med pulsen